The Archetype SC team attended DIG SOUTH, an interactive festival held in Charleston, SC. This festival is held annually to connect professionals nationwide who hold careers in technology, marketing, media, gaming, and more. Our team attended panel discussions related to Big Data, e-commerce, application development, and creativity in design. Daniel O’Sullivan, a User Experience designer commented “Dig South is an amazing meeting where creative minds can collaborate from across the nation. I attended ‘The Realities of UX Collaboration’, which gave comprehensive insight from industry professionals who work with their teams to create wonderful experiences.” Archetype SC hopes to attend DIG SOUTH in 2016 to showcase our digital experience capabilities.