Archetype SC will showcase its A2 Analytics technology at the Volaire Air Service Forum in Myrtle Beach this week.
The Volaire Air Service Forum is an exclusive event for businesses in the airline industry, with representatives scheduled to attend from more than 50 airports, a dozen airlines, and many other businesses that support air travel. Volaire Aviation Consulting, an airline recruitment, air service expansion, and marketing company, hosted its first Volaire Air Service Forum in 2017 in Pasco, Washington. This year’s event is hosted by the Myrtle Beach International Airport and will take place at the DoubleTree Resort by Hilton Hotel Myrtle Beach.
Archetype SC will have the opportunity to meet one-on-one with each business attending the Volaire Air Service Forum, introducing its A2 Analytics technology to airports and airlines across the country. In addition to meetings, the Volaire Air Service Forum will feature informative talks on the development of air service, alternative data sources, and how to market hub airports.
A2 Analytics is a groundbreaking technology that puts data and insights into the hands of airports and airlines, helping to transform their customer experience. A combination of easy-to-install sensors with a scalable cloud infrastructure powered by unique algorithms, A2 Analytics has been successfully implemented at the Myrtle Beach International Airport to monitor TSA wait times. In addition to monitoring wait times, A2 Analytics can be used to track movement through an airport, usage of restroom facilities for janitorial services, and optimization of concessions through route mapping.
The Volaire Air Service Forum will take place March 14-16 at the DoubleTree Resort by Hilton Hotel Myrtle Beach. Be sure to keep up with Archetype SC’s tweets from the event by following on Twitter.
Archetype SC has executed a contract with a client to provide CyberArk expertise in a consulting role.
The client’s IT staff sought out Archetype SC’s expertise with CyberArk, contacting Archetype SC team members for consultations with an ongoing project. Due to the volume of consulting requests, Archetype SC and the client signed a contract to perform 50 hours of consulting work on the project.
Archetype SC’s expert IT staff has become a valuable resource for the client to leverage with its ongoing work. As consultants, Archetype SC’s expert staff will work to answer questions or provide support before contracting with a client to provide exceptional value.
Archetype SC has signed a contract to perform operational support of a customer’s RSA SecurID and RSA Authentication Manager multi-factor authentication solution. Our resources will act as Level 2 and Level 3 support working in a team in which the customer and another security entity will provide Level 1, Level 4, and Delivery Lead staff.
The scope of the project includes management of more than 2,000 soft tokens, four RSA servers, two applications including VMware and Cisco AnyConnect. Archetype SC will perform token management and end-user support, along with infrastructure device monitoring and management with 24/7 support.
To begin the project, Archetype SC performed a health assessment that reviewed both processes and device configuration, which will allow the team to perform optimization activities to improve both.
The security team is interfacing through email and telephone directly with the customer, other security engineers, and end users.
Archetype SC is able to perform this work as a monthly managed security service with a monthly service charge that allows the client to have an up-front expectation of cost. This is much easier for the customer to manage and forecast cost for a steady state operational service such as this.
Archetype SC and The Quotient Group have formed a strategic partnership to aid in marketing and selling of Archetype SC’s A2 Analytics product. The companies will collaborate to bring A2 Analytics to new clients across the United States, with The Quotient Group acting as a reseller of Archetype SC’s technology.
A2 Analytics is a new technology which combines a unique package of hardware and software, powered by groundbreaking algorithms to provide precise location, mapping, and traffic data. The technology is designed, developed, and deployed by Archetype SC, and provides incredible insights with minimal impact to existing infrastructure, and a deployment to insights time as short as a few hours. With a successful implementation at the Myrtle Beach International Airport, A2 Analytics is on the verge of transforming the customer experience in airports across the globe.
“A strategic partnership with The Quotient Group is a very exciting step for our A2 Analytics product,” said Joseph Bonanno, Archetype SC’s President. “With their reputation in the airport industry and a track record of excellence, we feel that The Quotient Group will be an excellent partner in introducing A2 Analytics. We have great confidence that A2 Analytics can be a game changer for airports across the country to revolutionize the customer experience and arm airport staff with more data on passengers."
For more information on A2 Analytics, visit www.archetypesc.com/a2-analytics
About The Quotient Group
The Quotient Group is an aviation and transit marketing company with decades of experience in the industry and a client list that includes work with large hub airports and non-hubs to advance communications, marketing, and sales efforts. Located in Greenville, WI, The Quotient Group team has first-hand experience with the challenges of the aviation and transit environments and knows how to connect with today’s business and leisure travelers through smart branding and strategic marketing.
About Archetype SC
Archetype SC is a full-service IT consultancy, focused on providing the professional community with solutions for security, digital experience, and data analytics needs. Its client-centric process produces remarkable results for all types of businesses, from SMB to Fortune 500 companies. With locations in Myrtle Beach and Boston, Archetype SC works across verticals with a variety of technologies to provide exceptional service to its clients.
Archetype SC joined many Grand Strand businesses at the Myrtle Beach Area Chamber of Commerce's 2018 Member-to-Member Business Expo on Jan. 25.
The event, sponsored by the Myrtle Beach Pelicans, brought local businesses out to showcase their services, network, and dress up in their favorite sports gear, as the event had a sports theme. Archetype SC's booth featured a football field and giveaways of footballs adorned with the company's logo.
Archetype SC employees Jesse Funston, left, and TJ Lundeen man the company's booth at the Myrtle Beach Area Chamber of Commerce's 2018 Member-to-Member Business Expo on Jan. 25.
The 2018 expo was the first for Archetype SC as a member of the Myrtle Beach Area Chamber of Commerce, allowing the company to re-introduce itself to the local market in a big way, with more than 80 local businesses and the public in attendance at the event.
"We are excited to have participated in the Chamber's Member-to-Member Business Expo," said Joseph Bonanno, President of Archetype SC. "We were able to make some great connections with local businesses and meet a lot of people. This is a great event to help build a local network with our fellow Grand Strand businesses."
Archetype SC's Usman Khan stops to take a selfie during the Myrtle Beach Area Chamber of Commerce's 2018 Member-to-Member Business Expo on Jan. 25.
Usman Khan, founder of Archetype SC, added that the expo helped to advance the company's understanding of the local market.
"This event really helped us to learn about what the Myrtle Beach area has to offer and what the needs are here," he said. "We know that local businesses have concerns about cyber security and application development and we can help in those areas. We were able to get the word out about ourselves and learn about other businesses at the expo and for us that's a win-win."
Archetype SC is a full-service IT consultancy with a focus on cyber security, data analytics, and digital experience, with a wealth of knowledge and experience working with businesses of all sizes.
Stopping by the Archetype SC booth, and taking a picture with ASC President Joe Bonanno, is Coastal Carolina University mascot Chauncey the Chanticleer.
The engineers learned from Chris Crowley, SANS Principal Instructor and SOC Course Author, who presented a lecture on SOC Use Case Development. His message centered on using the SOC effectively, by ensuring the business knows what the SOC needs to accomplish to achieve success.
Archetype SC security engineers Layth Batyne, left, and Brian Messier pose for a photo at the SANS Institute’s Security Operations Center Solutions Brief in Boston on Nov. 17.
Along with SANS lecture, there were talks given by Recorded Future, DomainTools, and Authentic8 on a variety of topics in the cybersecurity space.
“(Nick Espinoza of Authentic8) used a use case that involved a customer from the financial services industry and he walked us through a particular threat intel feed signal and what was done to follow that lead,” said Layth Batyne, an Archetype SC security engineer. “It was interesting to note that cookies and web analytics are being repurposed by the adversaries so your digital fingerprint needs to be taken into account when you are accessing adversary controlled infrastructure.”
Recorded Future’s Diana Granger gave an update on ransomware variants and campaign trends, which centered on hunting for malware, rather than monitoring and triaging events on the network. Granger’s premise of having a team of threat hunters as part of a SOC fell in line with being “proactive, not reactive” in cybersecurity.
Archetype SC’s engineers left the half-day conference with new ideas on how to improve a SOC and what it takes to have a comprehensive SOC offering, from responding to events to hunting out adversaries in a network.
“While this wasn’t a very long conference, it packed a lot of great information into a short amount of time,” said Archetype SC’s Brian Messier on the SANS SOC Solutions Brief. “It is always helpful to hear from other security professionals, to hear different methods and technologies that can help us in what we do every day.”
Along with the knowledge, Archetype SC’s engineers were able to network with other security focused peers and company representatives.
While attending the IBM Cloud & Cognitive Summit in Dallas on Nov. 13 and 14, Archetype SC managing partner Usman Khan was blown away by the event, from the quality of presentations to the varied list of companies in attendance.
"This was a really well run event, it was very much worth attending," Khan said. "I met a lot of IBM experts and developed relationships with quite a few other attendees that may lead to work in the future. That's a huge bonus at a conference where the knowledge you gain is so valuable."
In particular, Khan enjoyed the keynote to begin the summit, where he heard from innovators of IBM Hybrid Cloud, IBM Private Cloud, and IBM Cognitive Systems, among others.
"The keynote really hit on the points that IBM has a vision for cognitive development and how the Cloud is continuing to change the world," Khan said. "It was incredible to see some of IBM's offerings in action and to see that they are on the cutting edge of what's going on in cloud and cognitive development."
Another highlight was the closing address from Guy Kawasaki, a legendary former Apple employee who spoke about the art of disruption to the Cloud & Cognitive Summit crowd.
Archetype SC is excited to attend IBM's Cloud & Cognitive Summit in Dallas this week. The invitation-only conference promises hands-on demos, keynotes from some of IBM's top innovators, and Lightning Talks on a variety of IBM offerings, from Watson to the IoT.
For Archetype SC, the Cloud & Cognitive Summit allows for the advancement of our core practices, data & analytics, security, and digital experience, by learning and collaborating with some of the top minds and one of the largest companies in the technology space. The Cloud & Cognitive Summit gives attendees 1-on-1 meetings with top IBM executives, experiential demonstrations, and access to cross-IBM success stories, to find new ways to use and integrate IBM technologies.
Speaking at the Dallas event include Katie Linendoll, a tech influencer and industry expert, Guy Kawasaki Chief evangelist at Canva, and many IBM executives from IBM Hybrid Cloud General Manager Denis Kennelly to Watson Data Platform Vice President Rich Howarth.
Archetype SC is committed to continuous and varied learning by employees in order to provide knowledgable and cutting edge techniques to our clients. Conferences like the IBM Cloud & Cognitive Summit give our employees an opportunity to learn from those individuals that are setting the trends in cloud and cognitive technologies.
The IBM Cloud & Cognitive Summit will take place on Nov. 14 from 9 a.m. until 5:30 p.m. at the Hyatt Regency in Dallas.
Archetype SC took on the Boston Cyber Security Summit on Nov. 8, learning and networking with cybersecurity professionals from around the globe.
The five security engineers representing Archetype SC heard from a number of experts in the cybersecurity industry and were particularly impressed with the variety of presentations and topics at the conference. As is the takeaway from many security conferences, the team left with the understanding that the best idea for cybersecurity is to be proactive, not reactive to threats.
One session highlighted by the attendees was a panel discussion on emerging risks that could become major threats to Big Data and IoT. Archetype SC's engineers heard from industry leaders on the panel and learned how cutting edge technology like Securonix and SentinelOne can help mitigate some of the future threats.
J.R. Manes, a Special Agent with the FBI, gave a presentation that featured a lot of "personality and humor" that helped remove some of the stigma associated with working with the FBI on cyberthreats, according to Archetype SC's engineers. The information presented by the FBI also gave a brief look at how the organization investigates threats and hacks.
Overall, the Archetype SC team considered the Boston Cyber Security Summit an excellent conference with a wealth of information and networking opportunities. Along with the knowledge gained, the team also left with toy swords, courtesy of conference title sponsor Plixer.
Five security engineers from Archetype SC will be in attendance at the Boston Cyber Security Summit on Wednesday, Nov. 8. Plixer is the title sponsor of the one-day conference, which allows cybersecurity focused professionals to learn, evaluate, and see demonstrations of new technologies and techniques in the field.
The Boston Cyber Security Summit will feature discussions on the FBI and cyber threats, how to be cyber resilient, and how to fight the next generation of targeted BEC attacks. There will also be panel discussions on compliance and passing audits, risks that are likely to become major threats to IoT and Big Data, and protecting your business from corporate espionage. Presenters and panel members come from companies like Proofpoint, Kroll, Darktrace, and the FBI.
Archetype SC is committed to continuous and varied learning by employees in order to provide knowledgable and cutting edge techniques to our clients. Conferences like the Cyber Security Summit give our employees an opportunity to learn from those that are setting the trends in cybersecurity like IBM Security, Alert Logic, and LogRhythm.
The Boston Cyber Security Summit will take place from 7:30 a.m. until 6 p.m. on Nov. 8 at The Westin Copley Place.
Archetype SC is in attendance at the Boston Tech Security Conference hosted by Data Connectors. The one-day conference includes a dozen informational sessions on topics ranging from cloud security to LAN and wireless security. The conference also boasts 40-60 vendors showcasing a variety of technologies to aid in cybersecurity.
On the agenda for the Boston Tech Security Conference are sessions on the next generation of threat handling, attacker tactics, and how to reduce risk across hybrid IT. Presenters at the conference include Heather Howland, Preempt's Vice President of Marketing; Todd O’Boyle, Co-Founder & Chief Technology Officer of Strongarm Malware Protection; and Mark Townsend, Vice President of Customer Engineering at RedSeal.
Archetype SC is committed to continuous and varied learning by employees in order to provide knowledgable and cutting edge techniques for our clients. Conferences like the Boston Tech Security Conference give our employees an opportunity to learn from those that are setting the trends in cybersecurity like Imperva, Centrify, and Cisco.
An Archetype SC security engineer will be in attendance at the D.C. Metro Cyber Security Summit on Thursday, June 29. The conference, title sponsored by Cybraics, brings together security experts and solution providers with corporate executives tasked to protect their companies' infrastructure.
On the agenda for the 2017 D.C. Metro Cyber Security Summit are roundtable discussions, interactive panels, and networking events. The U.S. Department of Justice will begin the conference with a security briefing, followed by discussions from event sponsors on the economics of cybersecurity, and emerging risks facing the Internet of Things and Big Data.
Archetype SC is committed to continuous and varied learning by employees in order to provide knowledgable and cutting edge techniques for our clients. Conferences like the Cyber Security Summit give our employees an opportunity to learn from those that are setting the trends in cybersecurity like Cybraics, Venafi, and AlertLogic.
The D.C. Metro Cyber Security Summit will take place from 7:45 a.m. until 6 p.m. on June 29 at the The Ritz-Carlton, Tysons Corner in McLean, VA.
