fbpx

Policies and Processes

Privacy Policy

This is the Privacy Policy of Archetype SC (“Archetype SC”, “we”, “us”, or “our”). Archetype SC is a technology services provider based in South Carolina, offering a range of innovative solutions designed to empower your business. Our main office is located at: 

1012 38th Avenue N, Suite 301 
Myrtle Beach, South Carolina 29577 

Archetype SC provides various technology and consulting services (“Services”) and collects, uses, and discloses personal information as described in this Privacy Policy to improve our Services, support our business, and communicate with you regarding our products and service offerings. 

Introduction

Online privacy is your right to decide what personal information you share and how it is used. In this Privacy Policy, we explain the types of information we collect, why we collect it, how we use it, and under what circumstances we might share it. This policy covers the data related to your interactions with our Services, provides legally required disclosures (including for residents of the European Union), and details your rights regarding your personal information. 

Personal Data

“Personal Data” means any information that can be used to identify you directly or indirectly. This includes, but is not limited to, your full name, email address, telephone number, location data, and identifiers such as cookies and IP addresses. 

We process certain Personal Data to fulfill our contractual obligations, provide our Services, and enhance your experience. In some cases, we rely on your consent to process this information; however, we may also process your data based on our legitimate business interests or to comply with legal requirements. 

Collection of Personal Data

Information Collected Automatically

When you visit the Archetype SC website, we may automatically collect certain Personal Data through cookies and other tracking technologies. This may include:

  • Cookies and Similar Technologies: We use cookies to enhance functionality, personalize your experience, analyze site performance, and support our marketing efforts.
  • Technical Data: Information such as your IP address, browser type, operating system, and geolocation data may be collected automatically.

For more details on our use of cookies, please refer to our Cookie Policy.

Information Collected via Online Forms

When you fill out forms on our website—for example, by contacting us for more information or requesting a consultation—we may collect data such as: 

  • Your name 
  • Company or organization (if applicable) 
  • Phone number 
  • Email address 
  • City or location 

This information is used solely for responding to your inquiry and will not be distributed to third parties except as necessary to provide the requested service. 

Information Collected by Direct Request

We may also collect Personal Data when you directly engage with our Services. This includes:

  • Details provided when you request a service or place an order
  • Payment information (when applicable)
  • Additional information necessary to fulfill contractual obligations

Disclosure of Personal Data

Archetype SC does not sell or trade your personal information to third parties. We only share your information with trusted partners or service providers who assist us in operating our business and delivering our Services. Such third parties are required to maintain the confidentiality and security of your data. 

We may disclose your Personal Data in the following circumstances: 

  • Business Partners and Service Providers: Vendors who help us deliver or improve our Services. 
  • Advertising and Marketing: Third-party providers that assist us with marketing our services. 
  • Analytics Providers: Tools such as Hotjar may be used to analyze user behavior on our website so that we can optimize the user experience. 
  • Legal Compliance: When required by law, regulation, or court order, we may disclose your Personal Data to government or law enforcement agencies. 
  • Business Transactions: In the event of a sale, merger, or reorganization of our business, Personal Data may be disclosed as part of the due diligence process. 

Legal Basis for Process Data

We process your Personal Data for various purposes. Under applicable law, we must have a legal basis for processing, which may include:

Contracts

We process your Personal Data as needed to perform our contractual obligations. This may include providing you with Services, processing orders, or communicating with you about your account.

Legal Obligations

We may process your Personal Data to comply with applicable laws, regulations, court orders, or other legal obligations. 

Legitimate Interests

We may use your Personal Data to: 

  • Communicate with you about updates, service-related issues, or changes to our policies. 
  • Improve and develop our Services. 
  • Conduct surveys or research to better understand your needs. 
  • Protect our rights and the safety of our users. 


Consent

In some instances, especially for marketing or research purposes, we ask for your explicit consent to process your Personal Data. You have the right to withdraw this consent at any time, subject to certain limitations (for example, where the data is needed to provide an active service). 

Use of Cookies

Our website uses cookies—small text files stored on your device—to enhance your browsing experience. Cookies help us remember your preferences, analyze usage trends, and provide targeted advertising. You can control cookie usage through your browser settings; however, disabling cookies may impact the functionality of our website. 

Rights of EU Residents 

If you are a resident of the European Union, you have certain rights regarding your Personal Data. These rights include: 

  • The right to access your Personal Data. 
  • The right to correct or update your Personal Data. 
  • The right to request deletion of your Personal Data. 
  • The right to restrict or object to our processing of your Personal Data. 
  • The right to data portability. 

To exercise these rights, please contact us at the details provided in the Contact section below. Additionally, you may withdraw your consent to our processing of your data where applicable. For marketing communications, you can use the “unsubscribe” link provided in our emails. 

Data Retention 

We retain your Personal Data only as long as necessary to fulfill the purposes for which it was collected or to comply with legal obligations. When no longer needed, we will securely delete your Personal Data, unless retention is required by law. 

Because our systems may be located in the United States, please be aware that your Personal Data may be stored and processed on servers in the U.S., where the level of data protection may differ from that in your home country. 

Access to, Modification, and Deletion of Personal Data 

You have the right to: 

  • Request information about whether we process your Personal Data. 
  • Access the Personal Data we hold about you. 
  • Request corrections or updates to your Personal Data. 
  • Request the deletion of your Personal Data, subject to certain legal exceptions. 

To submit such a request, please contact us using the information below. We will respond to your request as required by applicable law, though in some cases a fee may be applied for extensive requests. 

Third-Party and Geolocation Policy 

Archetype SC takes steps to ensure that any third-party service providers who process Personal Data on our behalf meet stringent security standards. We also limit transfers of Personal Data to third parties located in jurisdictions with comparable data protection laws, unless required by law. 

Website Security Measures and External Links 

While we maintain security measures designed to protect your Personal Data, no method of transmission or storage is completely secure. We cannot guarantee the absolute security of your Personal Data. 

Our Privacy Policy applies solely to the Archetype SC website. Links to external websites are provided for convenience, and we are not responsible for the privacy practices or content of these third-party sites. 

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact our Privacy Officer at:

Email: privacy@archetypesc.com
Phone: (843) 353-2929

Alternatively, you may write to us at:

Archetype SC, Inc
1012 38th Ave N Suite 301
Myrtle Beach, South Carolina 29577

Last updated: March 4, 2025

cross
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram