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Industry Insights

Staying ahead of the digital curve.

Archetype SC was created to be a trusted resource for strategic technology planning. Our expert consultants are dedicated to providing technology perspectives and information-filled insights that help you stay ahead of the technology curve. Here are some of the latest articles, guides, and industry news to keep you informed about what's happening in the digital space.

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  • Article

    What's new with A2? Advances in journey mapping, scalability

    By Chris Mowder | Senior Designer
    While the travel industry struggles through the pandemic in 2020, Archetype SC used the past year as an opportunity to enhance A2 Analytics ...
  • Article

    How airports can utilize location based analytics to follow COVID guidelines

    By Patrick Nord | Vice President of Professional Services
    As leisure travel returns to prominence around the holiday season of 2020 and into the new year, ramping up safety and security measures aro ...
  • Article

    To Free or Not to Free: Who Should You Trust to Build your Website?

    By Dorothy Thompson | Digital Analyst
    Whether you’re a business owner on the path to creating your first website or an established brand looking for a fresh redesign of your ex ...
  • Article

    5 common cybersecurity myths busted

    By Usman Khan | Co-Founder & Security Director
    Cybersecurity is a term thrown around a lot in today’s workplace, but can create confusion for a lot of businesses. How does my IT staff w ...
  • Article

    Identity and Access Management begins and ends with data security

    By TJ Lundeen | Sales & Marketing Specialist
    Engineering and construction firms need every edge they can get in their competitive business environment. Let us provide context for the gr ...
  • Whitepaper

    Leveraging Cybersecurity as a Market Advantage

    By Patrick Nord | Vice President of Professional Services
    Engineering and construction firms need every edge they can get in their competitive business environment. Let us provide context for the gr ...
  • Whitepaper

    Where Is Your Company on the Technology Maturity Curve?

    By Patrick Nord | Vice President of Professional Services
    It’s time to determine where your company is—and where it needs to be—on the technology maturity curve. Without a strong technological ...
  • Article

    Thriving after COVID-19

    By Joseph Bonanno | Co-Founder & President
    Recovering from the pause to everyday life caused by COVID-19 will be a demanding process. Incorporating the processes of working from home, ...
  • Article

    Best Websites in Myrtle Beach

    By Chris Mowder | Senior Designer
    In an effort to help local companies “up their game” when it comes to websites, our design team has scoured the Grand Strand and studied ...
  • Article

    How a Custom Web Application Can Transform Your Business

    By Dorothy Thompson | Digital Analyst
    One way to meet the rising demands of your consumers is through a custom web application designed to expand your business' connection t ...
  • Article

    5 Ways Any Small Business Can Benefit From Data Analytics

    By TJ Lundeen | Sales & Marketing Specialist
    For small businesses, gathering and analyzing data is an action that has been far too costly, complex, and time consuming to merit a serious ...
  • Article

    7 Ways to Enhance Your Website's User Experience

    By Dorothy Thompson | Digital Analyst
    Many business understand the importance of a website, but do not have the resources or knowledge to focus on their site's user experien ...
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