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For small businesses, gathering and analyzing data is an action that has been far too costly, complex, and time consuming to merit a serious investment. There are more than 30 million small businesses in the U.S., but nearly 60 percent say they lack the skills to implement a data analytics solution into their business strategy.
With no strategy involving data analytics, small businesses miss out on valuable information about their customers, operations, and competitors that can lead to increased revenue and better market position.
In recent years, more low-cost, budget-friendly solutions and a focus on smaller businesses have made data analytics an option that can be employed by any size business. In fact, small businesses have an advantage in the data analytics process, as they are more flexible to make changes based on trends in data, enjoy a much faster speed to market, and can foster closer relationships with customers.
For small businesses, data can unlock insights in these five areas, which can lead to increased sales, customer loyalty, and improved operations.
We provide IT solutions and services to empower our clients to focus on growing their core business and their employees.
Phone: (843) 353-2929
Address: 1012 38th Avenue N, Suite 301, Myrtle Beach, SC 29577